Andy Shora

AI, Engineering and Innovation Leader

Head of TFG Labs at Twenty First Group

Unofficial Partner Podcast: AI in Sport Series

Chat_UP is Unofficial Partner's AI series, created in collaboration with TFG Labs. I co-host with Richard Gillis, picking out the AI stories that matter and bringing them back to the business of sport.

UP558 Chat_UP: What The Mythos Shutdown Means For AI in the Sports Business

Featured topics: The US government's shutdown of Anthropic's most powerful models for foreign nationals, the Manchester Super Giants' AI-generated kit reveal, and Yann LeCun's case against LLMs.

June 30, 2026

UP552 Chat_UP: Google's AI pivot and the end of the subsidised era

Featured topics: Google I/O and the shift to agents fetching scores and highlights, the rising cost of AI for low-margin sports businesses, and Bryson DeChambeau as the model for the athlete-creator.

June 02, 2026


Portfolio (upto 2023)

Here are few projects which I remembered to capture:

Fabriq

Fabriq

Interactive Explainer for Personalisation Platform Architecture

Net Revenue Management Cockpit

Net Revenue Management Cockpit

Visualisation focusing on displaying change in a financial context.

Smart Banking Dashboards

Smart Banking Dashboards

Bringing clarity and a little magic to complex banking data.

Supply Chain Components

Supply Chain Components

Highlighting potential issues in a supply chain before they escalate.

The Aquarium - Employee Directory

The Aquarium - Employee Directory

A company directory reimagined as a living simulation of autonomous agents.

Visualising Car Parts

Visualising Car Parts

Visualising interactions during the manufacturing process of a luxury car (favoured by 007).

Blobstacles

Blobstacles

Short film animations for kids. Probably too violent.

Patent for AI Financial Algorithm

Patent for AI Financial Algorithm

Information Design for an AI Patent

Visualising Blockchain

Visualising Blockchain

Bringing our blockchain architecture to life, making a complex system easy to explain.

Visualising the Data Science Process

Visualising the Data Science Process

A suite of tools giving insight into QuantumBlack's Data Science process.

SVG Radial Graphs

SVG Radial Graphs

Figuring out ways to explore huge hierarchical data structures.

Visualising Physicians

Visualising Physicians

Visualising the spread of a new drug via a national network of Physicians.

F1 Dashboard

F1 Dashboard

Displaying real-time live event streams for Formula One teams and Race Commentators.

Google Year in Search 2014

Google Year in Search 2014

Showcasing Google Trends data for the big events which happened during the year

Nutrition Website

Nutrition Website

I ate too many kiwis and my appendix exploded. I then went on a journey to make a useable nutrition website.

Google FIFA World Cup 2014

Google FIFA World Cup 2014

Displaying Live Events and Google Trends during the FIFA World Cup in Brasil

Nike Fuelfest Event Wall

Nike Fuelfest Event Wall

Pulling in tagged images from twitter to provide ambience for cool kids while they buy expensive trainers.

Nike Fuelband App for Apple Employees

Nike Fuelband App for Apple Employees

A competition app to get Apple Store employees moving around more!

Nike Fuelband Competition CMS

Nike Fuelband Competition CMS

A CMS for the fuelband competition app.

The First Google Glass App

The First Google Glass App

Dictate what you want to do, and this app will provide suggestions, and directions. A breakthrough, at the time.

Fitbit Event Dashboard

Fitbit Event Dashboard

Activity monitors turned into a live race track to spice up corporate event days.

The City Awards

The City Awards

Find the best X in Y. Give awards with cute badges. One of the first apps to harness Instagram location images.

Stackey

Stackey

An app to curate stacks of things. I still want this in my life.